Items where Author is "SAMSIAH, AINUN"
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Thesis
SAMSIAH, AINUN (2021) PENGARUH INNOVATION CAPABILITY TERHADAP BRAND ENGAGEMENT DAN DAMPAKNYA PADA BRAND LOYALTY MELALUI VALUE CO-CREATION (Kasus Pada Pelanggan Operator Jaringan Seluler di Indonesia). Sarjana thesis, Universitas Siliwangi.