Items where Author is "Permatasari, Ineu"

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Thesis

Permatasari, Ineu (2019) PERAN SOURCE CHARACTERISTICS DALAM MEMBANGUN BRAND IMAGE DAN BRAND TRUST DENGAN MENGGUNAKAN PENDEKATAN STRATEGI E-WoM (Studi Kasus Pada Konsumen Industri Kosmetik Brand Lokal di Kota Tasikmalaya). Sarjana thesis, Universitas Siliwangi.

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